World’s Most Tech-Friendly Airlines
An interactive study ranking the top 50 global airlines based on in‑flight tech features and traveler connectivity.
Services Provided:
- Developed the content concept and data-driven visualization ranking global airlines for tech amenities like Wi‑Fi, live TV and seat power
- Crafted compelling story angles to showcase airlines that excel in passenger connectivity
- Executed strategic outreach to travel, tech, and general media outlets to maximize coverage
- Positioned the content as a must‑share, timely resource for modern travelers seeking tech‑savvy airline experiences
Impact:
- Earned placements in top-tier national outlets including Bloomberg and Business Insider
- Featured prominently in leading travel publications such as CNN Travel, The Points Guy, Lonely Planet, New Zealand Herald, and Travel Weekly Asia
- Amplified brand visibility through broad coverage spanning lifestyle, tech, and travel audiences
- Established the piece as a high-authority asset in the travel content ecosystem, strengthening thought leadership in airline innovation and connectivity
Traveloka commissioned my team at Distilled to produce, create and promote a series of content pieces that would receive coverage in travel and general lifestyle publications. One of our most successful content pieces was one in which we estimated which of the world’s top 50 airlines provide the best conditions for the modern tech-obsessed traveler.
Along with developing the story angles, I strategized the media plan and executed the outreach. Highlights include:
- Coverage in top-tier national publications such as Bloomberg and Business Insider.
- Coverage in top-tier travel publications like CNN Travel, The Points Guy, and Lonely Planet.
- Coverage in global publications like New Zealand Herald and Travel Weekly Asia.
