May 20, 2025
Episode Summary In this episode of Digital PR Explained, I’m joined by Ross Wilkers, Senior Staff Writer at Washington Technology and host of the WT360 podcast. Ross shares how content published by Red Team Consulting, specifically a thought leadership piece on...
May 13, 2025
In this episode of Digital PR Explained, host Britt Klontz sits down with Nina Pfister, co-founder of MAG PR, to explore how her team blends AI tools with smart strategy to stay on top of the news and pitch effectively. Nina shares the exact workflow her agency uses...
Apr 25, 2025
Meg Carney has been running her podcast, Outdoor Minimalist, for over three years, building a loyal audience and a strong reputation in the outdoor industry. But behind the scenes, she has been evolving her PR strategy with the help of publicist Torie Dye-Fann of...
Apr 18, 2025
When journalist and author Meg Carney decided to produce a limited-series podcast about PFAS, also known as “forever chemicals,” in outdoor gear, she knew she wanted to reach a wide audience. With a small team and big goals, she brought on PR expert Kate Ketschek of...
Apr 4, 2025
Want to land your story on local TV? In this episode, Joe Donatelli, Digital Director at News 5 Cleveland, joins me to break down how PR professionals can successfully pitch to local newsrooms. We cover who to pitch, what makes a story stand out, why exclusivity...
